Theatrical Release Strategy
's adaptation of C.S. Lewis' Narnia will premiere on screens worldwide on Thanksgiving Day 2026, marking a significant theatrical release strategy for Netflix.
The film is guaranteed a two-week IMAX run, with the potential to extend to three weeks depending on audience demand, before it streams on Netflix around Christmas.
Industry Impact and Expectations
This move reflects Netflix's recognition of theatrical releases' importance, especially for high-profile projects like Gerwig's , amid its traditional focus on streaming.
Analysts and industry observers speculate that this deal could pave the way for more Netflix projects to receive similar theatrical treatment, potentially influencing future big-name directors.