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Feature Overview
Edits, Meta's forthcoming video editing app, promises a comprehensive suite of tools including a high-quality camera, inspiration tabs, and advanced editing features like green screens and video overlays.
Unique to Edits are its live insights dashboard and detailed engagement metrics, aiming to enhance creators' understanding of their content's performance.
Strategic Context
The launch of Edits coincides with the removal of from app stores, positioning Meta to capitalize on the gap with a tool tailored for serious content creators.
Despite similarities to CapCut, Meta claims Edits will offer a broader range of creative tools, targeting a niche audience of passionate video makers.
